FMCG-KA1
Customer deep-dive · Jun 2026 · Tier 1 · Retail Display / RRP
This week, FMCG-KA1 ran at 103% of plan — RMB 2M ahead of plan — with ASP -0.5% QoQ and OTIF 95.8% (3 late). The biggest risk is ASP -0.5% QoQ1, driven by price-down pressure outpacing premium mix shift. Focus next on accelerate premium qualifications to defend blended asp.
- OTIF down -0.4pp to 95.8%
- Open complaints fell by 1 to 0
- Satisfaction up +0.1 to 4.2/5
- FG inventory built 5 days to 25 DOH
- P2Lift OTIF to 97% — 3 late shipment(s) to clearOpenOwner:Due:Impact:Why:OTIF95.8%Late shipments3
- P3Reduce DSO — collect on RMB 146M AROpenOwner:Due:Impact:Why:DSO52 dAR balanceRMB 146M
Week-over-Week Movement
3 improved3 worsened· Jun 2026 vs May 2026Biggest Drivers
- ASP -0.5% QoQ — Price-down pressure outpacing premium mix shift
Automated Risk Signals
ASP -0.5% QoQ
Driver: Price-down pressure outpacing premium mix shift
Focus: Accelerate premium qualifications to defend blended ASP
Revenue: plan, actual, forecast & last year
FMCG-KA1 — monthly RMB M · actual bars turn amber/red below plan · forecast next 3 months
Commercial & Financial
Jun 2026
| Revenue (actual) | RMB 84M | plan RMB 82M |
| Attainment | 103% | |
| ASP | ¥10.98/m² | -0.5% QoQ |
| Share of wallet | 42.8% | |
| Channel | Domestic | domestic only |
| FX exposure | RMB 0M | export revenue at FX risk |
| Contract | Active | ends 2027-09 |
| AR balance | RMB 146M | DSO 52 d |
Fulfillment & Inventory
Jun 2026
| OTIF | 95.8% | target 96% |
| Late shipments | 3 | |
| Volume | 7,683 KSqM | plan 7,489 KSqM |
| FG stock | 6,403 KSqM | 25 DOH |
| Aging >60d | 4.1% |
Quality & NPI
Jun 2026
| Satisfaction | 4.2/5 | |
| Quality PPM | 96 | |
| Open complaints | 0 | 0 crit / 0 major |
| Claim cost | RMB 0M | |
| NPI pending | 0 | 0 delayed |
| NPI rev at risk | RMB 0M |
Qualification Pipeline
NPI projects & revenue at risk
| Project | Product | Phase | Target MP | Status | Rev at risk | Delay reason |
|---|---|---|---|---|---|---|
| MoistBarrier-T3 | Moisture-barrier coated carton | Line Trial | 2026-Q3 | ON TRACK | – | – |
Complaint Tracker
Root cause linked to originating site
| ID | Issue | Severity | Age (d) | Root cause | Site | Owner |
|---|---|---|---|---|---|---|
| Q-232 | Colour shift in run FC-2847 | MINOR | 8 | Flexo anilox roll overdue for replacement | Plant-1-Dongguan | Plant-1-Dongguan QA Mgr |
4-Week Execution Plan
Weekly focus & status
| Week | Dates | Focus / plan | Owner | Status |
|---|---|---|---|---|
| Week 1 | Jul 2026 1–7 | Weekly demand review & lock production allocation | Kevin Zhao (Account Mgr) | ON TRACK |
| Week 2 | Jul 2026 8–14 | Expedite open POs & confirm OTIF recovery plan | David Chen (Supply Planner) | AT RISK |
| Week 3 | Jul 2026 15–21 | Inventory rebalancing — trim FG DOH to target | Mia Liu (Ops Planner) | ON TRACK |
| Week 4 | Jul 2026 22–28 | QBR prep — next-quarter forecast alignment & contract review | Kevin Zhao (Account Mgr) | PLANNED |
Major Milestones
Upcoming commitments
| Milestone | Target | Owner | Status |
|---|---|---|---|
| Contract renewal — Active | 2027-09 | Account Manager | ON TRACK |
| Sep 2026 volume commit (7,489 t plan) | Sep 2026 | Supply Planner | PLANNED |
Action Plans
Prioritised for the next 4 weeks
| Prio | Action | Owner | Impact | Due |
|---|---|---|---|---|
| P2 | Lift OTIF to 97% — 3 late shipment(s) to clear | David Chen (Supply Planner) | OTIF 95.8% | Jul 14, 2026 |
| P3 | Reduce DSO — collect on RMB 146M AR | Helen Xu (Finance) | DSO 52 d | Jul 28, 2026 |
CRM Engagement Records
Logged sales engagement · Jun 2026
- 2026-06-26Meeting· VP ProcurementKevin Zhao
Confirmed H2 tender cadence; volume commit review to start next month.
- 2026-06-14Call· Supply Chain ManagerKevin Zhao
Complaint about 3 late shipment(s); expects OTIF recovery plan.
⚠ Fulfillment dissatisfaction building
- 2026-06-08Visit· Purchasing HeadKevin Zhao
Presented VMI joint-inventory proposal; customer interested, wants draft this month.
- 2026-06-03Email· Category BuyerDavid Chen
Shared quarterly ASP benchmark; flagged price-down expectation for next cycle.
Account Engagement Risk Board
Owner Kevin Zhao · cadence & signals
- Open commitment: Open commitment — VMI draft due — from Visit on 2026-06-08
- Sentiment signal: Fulfillment dissatisfaction building